Every cat owner has a drawer of treats their cat sniffed once and rejected forever. We put together this guide to cut down on the guessing — 20 treats we restock constantly, grouped by type so you can find the texture and format your cat is actually likely to go for.
The Inaba Wall: Churu & Broth Favorites
Nine flavors deep, and still our fastest-moving cat treat brand
Inaba built a genuine cult following for a reason — the squeezable Churu tubes and the grilled fillets in broth are about as close to a guaranteed yes as cat treats get. Great for pilling, for bonding time, or just for a cat who needs convincing that today is a good day.
Smalls Lickable Treats: Function Meets Flavor
Digestion and skin & coat support, in a treat your cat will actually finish
If your cat's on the pickier side about supplements, these lickable pouches are a good workaround — real functional benefits without the fight.
Icelandic: Whole-Fish & Collagen Treats
Simple ingredient lists, straight from the source
Icelandic keeps it minimal — whole fish, collagen, and not much else. A good option if you're trying to move away from treats with a long ingredient list.
Freeze-Dried Single-Protein Picks
For cats on a limited-ingredient diet, or owners who read labels closely
Each of these is built around one protein, minimally processed. Good rotation options if your cat has a sensitivity or you're just trying to keep treats as close to whole food as possible.
Ready to stock up?
In stock now · Hoboken · Montclair · Summit · New Providence
Everything above is in stock right now across all four L&B locations. Shop online for local delivery or in-store pickup, or swing by and let our team help you pick the right one.
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